This is a Global Automotive Consumer Study by Deloitte.

There were some interesting findings:

  • A majority of consumers are unwilling to pay more for advanced technologies in most global markets as they have been trained to expect new vehicle features as a cost of doing business for brands looking to differentiate themselves from their competitors.
  • Consumer interest in electrified vehicles (EVs) centers on the perception of lower fuel costs, environmental consciousness, and a better driving experience. However, driving range and lack of available charging infrastructure remain barriers to adoption.
  • Most consumers would still prefer to purchase a vehicle at an authorized dealership. However, a perception of increased convenience and ease of use will likely support continued growth of virtual purchase processes.
  • Shared mobility services like ride-hailing and car sharing have been slow to return to their prepandemic pace of growth as people prefer using personal vehicles to satisfy their transportation requirements.

Read the Study here

Source: Deloitte

 

 

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